Gift of the Year 2027

The award everyone is talking about—and where you, as a visitor, have a direct say in who wins!

Gift of the Year is a prestigious award for the most unique, original, and commercially successful gift item. It’s not just a panel of experts who judge the entries… your vote counts just as much! Together, you decide who takes home the title.

In the special Gift of the Year area, exhibitors will present their contenders. You can examine the products up close, compare them, and cast your vote for your favorite in advance or on the spot.

New contenders are already eager to show you their products. Keep an eye on the Trendz/showUP website and social media, and get ready to make your voice heard once again!

A look back at the 2026 winner

In the previous edition, 100% LEUK won with their meaningful gift “THANK YOU FOR THE HELPING HANDS.” The product stood out thanks to its lovely message, its affordable price and its thoughtful design. Over 1,600 visitors cast their votes and, together with the jury, decided who would take home the coveted award.
Heeej and Stories to Cherish also received an honourable mention.

Exhibitor Guide

Practical information

Preparation

Showcase your brand to thousands of professionals and potential customers.

Visibility

Ensure maximum visibility through online exposure and clever activations at your stand.

Visitors

Attract the right visitors with a clear message and a strong, welcoming image.

Leads

The return on your investment depends on effective lead follow-up.

Exhibition stand information

Technology

Electricity, internet, lighting and audiovisual equipment: make sure your stand is technically sound and fits in with your plans.

Sustainable

Sustainability is becoming increasingly important. Find out how to make informed choices regarding materials, reuse and stand construction.

Logistics

From delivery to set-up and dismantling: effective logistical coordination prevents delays and additional costs.

Safety

Work safely and in accordance with the guidelines. This will help ensure a pleasant and professional exhibition environment for everyone.

Extra

Discover additional services that make your participation easier and more effective, such as furniture, catering or extra branding

Service

Discover additional services that make your participation easier and more effective, such as furniture, catering or extra branding.

Extra

Discover additional services that make your participation easier and more effective, such as furniture, catering or extra branding.

Service

Discover additional services that make your participation easier and more effective, such as furniture, catering or extra branding.

These brands have already booked a stand