Happy Horse BV

About us

Since 1963, Happy Horse has been known as the designer of soft, quirky plush toys with character. The collection stands out through unique designs, trendy colours, high-quality materials, and a playful look that appeals to both children and adults. With a strong sense of trends and originality, the design team continues to create surprising collections that bring a smile every time.

Happy Horse combines creativity with quality and safety. All products meet the highest European safety standards and carry the CE mark. This makes the plush toys not only fun and recognisable, but also safe and reliable for the very youngest.

In addition, Happy Horse is strongly committed to sustainability. Almost all plush toys are now filled with recycled stuffing, and packaging and labels are increasingly made from sustainable materials such as FSC-certified paper and recycled fabrics. This ensures the collection remains soft, beautiful, and future-focused.

With a distinctive collection and continuous innovation, Happy Horse is a valued partner for retailers, baby stores, concept stores, and gift shops across Europe and beyond.