PURE by Jasaco
About us
🌿 PURE by Jasaco | Silk flowers | Artificial plants |
OUR FLORAL STORY
In 1989, Jasaco found its roots under the leadership of Marcel Jansen, focusing on wholesaling PU foam for both floral arrangements and funeral tributes. Today, the legacy continues with the second generation with Pieter and Bente Jansen. With over 35 years of experience in the world of artificial flowers and plants, we've taken a step further and evolved into a love brand that's set to captivate your heart: PURE 🌸
Our mission is simple, yet profound: "Flowers make the world go round”. We've poured our heart and soul into creating breathtaking creations, adored by florists, stylists, gardeners, and professionals alike. Our extensive collection of exquisite artificial flowers and plants forms the cornerstone of PURE's charm.
Behind the scenes, our logistical operations and high service levels apart. PURE by Jasaco is not just a local gem; we enjoy a formidable international standing in the realm of silk flowers and artificial plants. Our streamlined system, meticulously crafted over the years, propels us to the forefront of this industry.
Today, we stand strong and proud on the global stage, bringing the magic of artificial flowers to professional floral enthusiasts around the world.
At PURE by Jasaco, we don't just sell artificial flowers and plants; we craft moments of beauty, inspire creativity, and share the enchantment of nature with the world.
Join us on this extraordinary journey where flowers truly make the world go round. 🌎
#PURE #PUREFlowers
Products & services
PURE Silk Flowers Fall/Winter '26 Collection
We are PURE by Jasaco. Designer, importer, and wholesaler of artificial flowers, plants, and trees – with over 35 years of experience and a boundless passion for flowers. 🌸 PURE is the premium label of Jasaco (Jansen Sales Company), a Belgian family-owned business based in Lummen. Since 1989, we have been designing, importing, and distributing high-quality artificial flowers, plants, and trees for professionals across Europe and beyond. With more than three decades of expertise and a passion for timeless design, PURE by Jasaco offers refined, long-lasting décor solutions for florists, garden centres, interior designers, retailers, and hospitality professionals. Our collections stand out for their natural look, tactile quality, and elegant colour palettes — curated internationally and enhanced through in-house product development and trend forecasting. At PURE, we believe that “flowers make the world go round.” Our mission? To bring the magic of nature into every space — maintenance-free and always in bloom. We inspire creativity, elevate interiors, and create lasting moments of beauty. Join us on this extraordinary journey, where flowers truly make the world go round. 🌎 #PURE #PureFlowers #Flowersmaketheworldgoround
PURE Artificial Plants & Trees: Fall/Winter '26 Collection
PURE Plants Discover the unmatched beauty of our artificial plant collection, where craftsmanship and natural allure converge. Each artificial plant in our range is infused with meticulous details and lifelike features, from refined leaf textures to realistic color variations. Carefully crafted to mimic natural beauty, each artificial plant seamlessly fits into any space, from homes to commercial environments or events.