Babiem: Dutch design for the tiny ones

On April 2, 2025, Babiem was launched, a Dutch brand for stylish and contemporary baby and childrens products.

We design our products ourselves, combining functionality, design, and playfulness.
We incorporate subtle references to the Netherlands into many of our designs. For example, you’ll find a tulip in the baby gym, cheese and milk in the shopping cart, a cargo bike with “mail” on it, and a characteristic windmill as part of our train set. The dollhouse is inspired by the iconic Amsterdam canal houses, and the Netherlands is also represented by a classic sloop that serves as a pull-along toy.

These small details give our products a distinctively Dutch character. In this way, we combine timeless design with playful elements that introduce children to typical Dutch imagery in a fun way.